What Google’s Advanced Verification Means for Plumbers & Locksmiths

In an effort to reduce fraudulent local business listings, Google recently announced an advanced verification process for plumbers and locksmiths in the Greater San Diego area. All plumbing and locksmith professionals will have to apply for advanced verification whether they are currently verified or not. Affected businesses have until November 10 to complete the advanced verification – which takes about two weeks to process – or they will be removed from […Read More]

Google’s New Divided Index Will Prioritize Mobile Search

In a move that underscores the growing importance of mobile search, Google will soon begin indexing search results separately for mobile and desktop users. Not only that, but the new mobile index will eventually become the primary one – officially placing desktop search on the backburner. Currently, all of Google’s results are pulled from a single index of documents regardless of whether the search is performed on a laptop, tablet, […Read More]

Best SEO Tools of 2016

With Google and Bing constantly changing the rules and algorithms for getting found online, never has it been more important to utilize SEO. The best SEO tools will save you a lot of time, and provide you with insight to help you quickly explore challenges and opportunities within your website. Without these your Google ranking may suffer, and you may not understand how to increase user satisfaction. You will likely […Read More]

Google Announces Ad in Local 3 Pack

Joy Hawkins shared yesterday that Google announced yet another change to the local map pack. At SMX, Google said that the 3-pack is soon going to contain an ad. This means either be prepared to pay for that top ad spot or to buckle down for even more competition for a coveted maps spot. So far the opinions are split. Check out some of the comments on the Google+ thread below or […Read More]

Words Shmerds, Search Using Emojis!

Google now lets you search using emojis. Both Bing and Yahoo had this capability previously, but Google has jumped on the bandwagon and released the update this week. Practical? Maybe not. Cute? Definitely. It works particularly well with Google image search.     I would have been really impressed if this had come back with results on Beyoncé, but alas, it did not.   Do you ever search using emojis?

Google’s Mobile Friendly Update Is Finally Here

John Mueller announced via Twitter yesterday that Google has officially rolled out the new mobile friendly update. FYI The mobile changes mentioned here are now fully rolled out. https://t.co/fTB3ia6LJ2 — John Mueller (@JohnMu) May 12, 2016 Previously, Klemen Klobes, a Google software engineer, said, “beginning in May, we’ll start rolling out an update to mobile search results that increases the effect of the ranking signal to help our users find even […Read More]

We’re Hosting a Free Google Workshop!

If your potential customers are searching online for services or products you offer, are they going to find you? Are you up-to-speed on the latest changes from Google and Maps that could affect your ranking and visibility? In today’s online world, it’s more important than ever to maximize your business listing on Google, or else you risk losing your clients to your competition. On Friday, May 6, 2016, we’re offering a […Read More]

Facebook Instant Articles Now Available to ANY Publisher

Facebook has opened up its Instant Articles platform to any and all publishers. This feature was promised back in February, and has since rolled out this week on April 12th. #Facebook’s Instant Articles platform now available for any and all #content publishers. #AdviceLocal Click To Tweet What is Instant Articles? If you’re not already familiar, Instant Articles allows publishers to distribute content via Facebook’s app and have it load as […Read More]

How to Improve Your Local Ranking

It’s no secret that Google ranking is a hot topic these days. Making sure your local business appears in searches can directly affect your bottom line; if customers can’t find you, they won’t call you. But recently, Google revealed some of it’s ‘secrets’ to improve your local ranking, making it easier than ever to boost your chances of gaining more visibility and attaining that higher ranking. Here’s our top takeaways […Read More]

Google+ Accounts No Longer Needed to Leave Business Reviews

Good news for search marketers and businesses alike, Google has revamped their review interface and made it easier for users to leave reviews. Now, you no longer have to have a Google+ account to leave business reviews. All that is required is a first name, last name and any Google account. This was originally noticed by Conrad O’Connell, and Mike Blumenthal has also commented on the new change. Here is what the new […Read More]