Is the Google My Business Listing Replacing the Local Business Website?

Google is heading in a direction where they can provide everything a consumer wants and needs through a Google My Business listing. (Yes, without the consumer ever needing to visit the local business’ website. Eeek!! 😱) It Starts and Ends with the Google My Business Listing Let’s look at what a consumer can access from local search results through a Google My Business listing. The consumer can: Get directions Call […Read More]

Local Presence Management Best Practices: Multiple Practitioners at One Location and Solo Practitioners

Consistency, accuracy and clarity are the most important elements of a business’ online data. For practitioners like doctors and lawyers, local presence management can be trickier than it would be for typical local businesses – especially when multiple practitioners work at a single organization. However, both solo practitioners with a unique address and multiple practitioners who share one location face local presence concerns that are unique to practitioners. To deal […Read More]

The Newest Google My Business Feature: Community Q & A Coming to Google Maps

Google’s at it again… the good news is they are not rolling out a new algorithm this time, but instead adding a new feature for Google My Business (GMB) listings. Traditionally, consumers searching online for a specific product or service would need to visit the business’ website or call to ask additional questions before making a purchase decision. Community Questions & Answers Coming to Google Maps This newest GMB feature, Community […Read More]

Google My Business Updates Galore: What Local Business Should Know About Messaging, Posts, and More

It’s certainly been a busy summer so far for the team behind Google My Business. They’ve been hard at work releasing a wave of new updates, including a new messaging feature that changes the way local businesses interact with their customers. 5 Google My Business Updates You May Have Missed via @Advice_Local #GMB Click To Tweet The slew of recent Google My Business updates include: A messaging feature that connects […Read More]

Back to the Basics: Google My Business Pin Not Working? How to Fix This Common Verification Issue

Maintaining an up-to-date Google My Business listing is critical for local businesses as well as multi-location brands that want to get found by customers online. After the business has created or claimed a Google My Business listing, the next step is to get the listing verified. This allows Google to confirm the business owner’s identity and prevents anyone else from falsely claiming ownership. We recommend getting verified as soon as […Read More]

Google is Making It Easier to Manage Multiple Google My Business Listings

The Googlers have been hard at work in recent months, rolling out several notable changes to the Google My Business dashboard. We’ve already discussed how Google is making it harder for bad actors to dupe consumers with fraudulent business listings and touched on changes to Google My Business guidelines for service-area businesses. The most recent update introduces a new menu that makes it easier to manage multiple Google My Business […Read More]

Google’s Mission to Eliminate Fake Google My Business Listings

While, we might not love all the updates Google is constantly making to the local pack and search algorithms, Google’s cracking down on fake Google My Business Listings is one update we can all get behind. As you know, one of Google’s top priorities is serving relevant, accurate search results that consumers can trust. When fake local business listings started to appear on Google My Business, the search giant went […Read More]

Google AdWords Update Suggests Machine Learning Will Shape the Future of Search

From recent updates to the local pack to the introduction of lists for Google Maps, Google is always looking for ways to improve search results. The latest weapon of choice is machine learning with Google Adwords as the victim. We already know Google is using an artificial intelligence (AI) system known as RankBrain to serve results that match user intent. But what we couldn’t confirm until recently is that AI […Read More]

Back to the Basics: Best Image Sizes for Google My Business

Following Google’s guidelines is crucial when creating, claiming, or updating a Google My Business listing. This applies to every element of the listing, from selecting a business category to uploading images. Google has very specific directions when it comes to the kind of photos they allow on their business listings and their social platform, Google+. If you don’t follow their guidelines, the images could get taken down, buried by other […Read More]

Back to the Basics: How to Create a Google My Business Listing

Business owners who decide to invest some time and effort into broadening the company’s online presence through local business directories are on the path to local SEO success. Getting listed in local directories is an important step toward distinguishing the business from its competitors. Now, the next step is to determine which listings the business should be a part of. One that every business definitely needs to manage is a Google […Read More]