{"id":10164,"date":"2018-06-08T09:54:15","date_gmt":"2018-06-08T14:54:15","guid":{"rendered":"https:\/\/www.advicelocal.com\/?p=10164"},"modified":"2018-06-08T09:54:15","modified_gmt":"2018-06-08T14:54:15","slug":"google-i-o-is-in-the-books","status":"publish","type":"post","link":"https:\/\/www.advicelocal.com\/blog\/google-i-o-is-in-the-books\/","title":{"rendered":"What\u2019s Google Got for You? Another Google I\/O Is in the Books"},"content":{"rendered":"

With Google I\/O wrapping up a few weeks ago, you can bet all the marketers will be scurrying to plan for all the new cool things coming soon. Today, I wanted to share just a few of the items Google revealed about Google Maps.<\/p>\n

Google Maps will be getting some sweet new features. As Tech Crunch<\/a> stated in their article, \u201cGoogle Maps is obviously best known for helping people get where they want to go\u2026.\u201d\u00a0<\/em>I think we can all agree with this.<\/p>\n

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What\u2019s #Google Got for You? Another Google I\/O is in the Books by @BernieColeman<\/a><\/div>\n

Click To Tweet<\/a><\/p>\n

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This is 100% the reason an optimized, accurate Google Business Profile (formerly Google My Business) listing<\/a> is so important. The data in the listing is what appears in maps and impacts getting placement within the local 3-pack on desktop and mobile search. If the business doesn\u2019t have a listing already created<\/a>, start with this walk through.<\/p>\n

As Google stated \u201cAbout a year ago, when we started to talk to users, one of the things we asked them was: how can we really help you? What else do you want Google Maps to do? And one of the overwhelming answers that we got back was just really a lot of requests around helping users explore an area, help me decide where to go.\u201d<\/em><\/p>\n

We all know consumers turn to their mobile devices in their \u201cI-want to go, buy, do moments\u201d so it only makes sense they would want maps to help them discover more things to do.<\/p>\n

Upgrades Coming to Google Maps<\/h2>\n

1. Coming this summer, Google Maps will have a \u201cFor You\u201d feed<\/strong>. This feed will include articles and local news analyzed by an algorithm to display what\u2019s new.<\/p>\n

\"Brazilian<\/p>\n

2. Maps will also feature lists\u00a0<\/strong>created based on an algorithm that shows where the trendmakers are hanging out.<\/p>\n

\"Trending<\/p>\n

3. You\u2019ll also find \u201dYour Match\u201d\u00a0<\/strong>which will calculate a percentage for restaurants the user may want to visit based on their star rating searches.<\/p>\n

\"New<\/p>\n

4. It seems Google is upgrading their lists feature to make it easy for the user to chat with friends\u00a0<\/strong>and significant others about places they would to visit and things they would like to do.<\/p>\n

\"Share<\/p>\n

Here’s the section of the video Google I\/O where these features are discussed:<\/h3>\n