{"id":10809,"date":"2018-11-16T04:00:37","date_gmt":"2018-11-16T10:00:37","guid":{"rendered":"https:\/\/www.advicelocal.com\/?p=10809"},"modified":"2018-11-16T04:00:37","modified_gmt":"2018-11-16T10:00:37","slug":"voice-search-guide-local-seo","status":"publish","type":"post","link":"https:\/\/www.advicelocal.com\/blog\/voice-search-guide-local-seo\/","title":{"rendered":"Voice Search Is an SEO Game-Changer \u2013 Our Ultimate Guide to Voice Search Is Here"},"content":{"rendered":"

Voice assistants have been around for awhile, but only recently has voice search really started changing the way users consume information. From asking Siri about the weather, to asking Alexa to turn on the lights, voice assistants are turning into real-life assistants faster than we can say \u201cOK, Google!\u201d<\/p>\n

Voice search is so powerful and important that we have integrated a Voice Search Readiness Score<\/a> within our local presence management solution.<\/p>\n

\"Check<\/a><\/div>\n

So, why does voice search matter to local businesses and local search? You\u2019ll have to download our free voice search guide<\/a> to find out \u2013 or just keep reading!<\/p>\n

Voice Search Makes Everything Easier<\/h2>\n

Any assistant you use on your smartphone or in your car \u2013\u00a0why hello there, Echo Auto!\u00a0<\/em>\u2013\u00a0will allow you to narrow down your search to only the top results in the area.<\/p>\n

Consumers are not only asking questions such as \u201cwhere is the closest auto repair shop,\u201d they also want to make sure they\u2019re choosing the right place<\/em>, using follow-up questions like: \u201cwhat\u2019s this business\u2019 rating?\u201d or \u201cwhat can you tell me about this business?\u201d Voice assistants are helping find places to go to, and they\u2019re also helping to make informed decisions.<\/p>\n

Why Is Voice Search Important for Local Businesses and Multi-Location Brands?<\/h2>\n

Voice search is so simple to use that it\u2019s narrowing the generational gap<\/a>, particularly as more and more people jump into the smartphone trend. Because voice search doesn\u2019t require a screen, it means a person can find a local plumber to handle that leaky faucet without first hunting down their reading glasses!<\/p>\n

When you think about it, it\u2019s quite obvious why voice will be at the center of search in the very near future. Comscore already predicts that 50 percent of all searches will be done by voice by the year 2020<\/a><\/u>\u2013\u00a0and this number will only increase.<\/p>\n

Would you like to learn even more about voice search? Our guide is here to tell you all about it. It\u2019s packed with stats, strategies and tips you can\u2019t afford to ignore.<\/p>\n

Within its pages, you\u2019ll learn:<\/h3>\n