{"id":12246,"date":"2020-08-21T12:19:53","date_gmt":"2020-08-21T17:19:53","guid":{"rendered":"https:\/\/www.advicelocal.com\/?p=12246"},"modified":"2020-08-21T12:19:53","modified_gmt":"2020-08-21T17:19:53","slug":"how-to-add-markup-voice-assistants-business-website","status":"publish","type":"post","link":"https:\/\/www.advicelocal.com\/blog\/how-to-add-markup-voice-assistants-business-website\/","title":{"rendered":"How to Add Markup Voice Assistants Love to a Local Business Website"},"content":{"rendered":"

Over the last month or so we have talked quite a bit about voice search<\/a> and creating conversational voice apps. There is a big reason for this. Voice search isn\u2019t going away and voice assistants are here to stay as well. And getting a local business found by voice assistants is not getting easier.<\/p>\n

\"The<\/a><\/div>\n

At Advice Local, we are dedicated to helping local businesses get found. That\u2019s why today we are going to share how our technology has the markup that voice assistants love baked right in.<\/p>\n

All Businesses Need a Voice App Solution<\/h2>\n

Local marketers and brands simply cannot afford to ignore such an important component of search. Using all the important markup languages such as Local Business Schema, FAQ Schema and Speakable Schema is essential to helping a local business get found in voice search.<\/p>\n

Did You Know?<\/h3>\n
    \n
  1. Our listing management technology automatically creates Local Business, FAQ & Speakable Schema Markup for all active business listings in our dashboard.<\/li>\n
  2. This voice markup is applied to all business listings on our directory, Judy\u2019s Book<\/a>.<\/li>\n
  3. We have the JSON-LD available for you to download within our dashboard and get added to the client\u2019s website.<\/li>\n<\/ol>\n

    Within the Advice Local dashboard, for each of your clients\u2019 active listings, there is a section entitled Voice Search Data. To access it, you\u2019ll log into your partner dashboard, select an active client, click the Edit Client tab and then select Voice Search Data.<\/p>\n

    At the very top of this page you\u2019ll see a script. It says \u201cCopy and paste the following code snippet in your index or default page inside the HEAD tag.\u201d <\/em>This is the JSON-LD script \u2013\u00a0when you get this added to your client\u2019s website, you\u2019ll be able to provide answers about the business for voice assistants.<\/p>\n

    \"Example<\/p>\n

    JSON-LD works dynamically. This means that any time you answer a question or change an answer to a question about the business within our technology, the new information will be available to the voice assistant. While you won\u2019t actually see the questions and answers in the script, they are there, because we have them stored within our technology. The script is a call to our technology to provide the answer to the question.<\/p>\n

    By the way, this is available for all the active business listings within our technology at no additional charge. It\u2019s only available for platform partners, so if you\u2019re on the legacy dashboard, you\u2019ll need to upgrade to have the Voice Search Data section.<\/p>\n

    Have You Answered the Voice Search Data Questions?<\/h2>\n

    In the Voice Search Data section you\u2019ll find quite a few questions to complete. We have populated the most common questions for you, but if you answer the additional pertinent questions you will be increasing the chances of greater visibility in voice assistants for the local business you are editing.<\/p>\n

    Default Messages is the first section you\u2019ll come to. This section is focused on responses for the conversational voice app integration within our technology.<\/p>\n

    \"Example<\/p>\n

    To get started, these are the primary sections you\u2019ll want to review:<\/h3>\n