{"id":12439,"date":"2021-01-25T09:37:56","date_gmt":"2021-01-25T15:37:56","guid":{"rendered":"https:\/\/www.advicelocal.com\/?p=12439"},"modified":"2021-01-25T09:37:56","modified_gmt":"2021-01-25T15:37:56","slug":"advice-locals-2020-year-in-review","status":"publish","type":"post","link":"https:\/\/www.advicelocal.com\/blog\/advice-locals-2020-year-in-review\/","title":{"rendered":"Advice Local\u2019s 2020 Year in Review \u2013 What Did You Accomplish?"},"content":{"rendered":"<p>What are you doing in 2021 to better help your local business clients? We accomplished a lot at Advice Local in 2020 to make it easier for our agency &amp; local marketing partners to help their clients get found in Google Maps and organic search.<\/p>\n<div class=\"cb-advice\"><a href=\"https:\/\/www.advicelocal.com\/advice-local-resources\/local-presence-mobile-search-research-paper\/?utm_source=Blog_Banner&#038;utm_medium=Blog_Content_Banner&#038;utm_campaign=Blog_Banner&#038;utm_content=mobile_curtain_download_learn_more\"><img loading=\"lazy\" width=\"700\" height=\"250\" src=\"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2017\/04\/Proximity.png\" class=\"acb-banner-image\" alt=\"The Mobile Curtain\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2017\/04\/Proximity.png 700w, https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2017\/04\/Proximity-300x107.png 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/div>\n<h2>Advice Local\u2019s 2020 Year in Review<\/h2>\n<p>Today we would like to do a <em>2020 Year in Review <\/em>with you.<\/p>\n<h3>1. Breakthrough Voice Profile Technology Is Now Available on Judy\u2019s Book<\/h3>\n<p>Each business listed in Advice Local\u2019s technology has all of the following applied to their <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/breakthrough-voice-profile-technology-available-on-judys-book\/\">business\u2019 listing on Judy\u2019s Book in real time<\/a> \u2013\u00a0and it\u2019s all done automatically.<\/p>\n<ul>\n<li>Local Business Schema<\/li>\n<li>Review Schema<\/li>\n<li>FAQ Schema<\/li>\n<li>Speakable Schema<\/li>\n<\/ul>\n<h3>2. First-Class Conversational Voice App Technology Is Now Available<\/h3>\n<p>For platform partners, this technology integration is available in your partner dashboard. You can create a voice app for any active business listing within our technology.<\/p>\n<ul>\n<li>Using the business\u2019 information in our technology, we\u2019ll create a list of frequently asked questions and answers.<\/li>\n<li>Features such as adding a Welcome Message, Help Message and Exit Message are options also.<\/li>\n<\/ul>\n<p>Once finished completing the app information, you simply place the order. Get more details on our <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/first-class-conversational-voice-app-technology\/\">voice app technology here<\/a>.<\/p>\n<h3>3. Add Markup That Voice Assistants Love to a Local Business Website<\/h3>\n<p>Within the Advice Local dashboard, for each business\u2019 active listing, there is a section entitled Voice Search Data. Within this section a JSON-LD script is available for copying &amp; adding to the business\u2019 website. This enables voice assistants to answer frequently asked questions about the business in voice queries. And here\u2019s more on <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/how-to-add-markup-voice-assistants-business-website\/\">adding Local Schema, FAQ Schema and Speakable Schema to your clients\u2019 websites<\/a>.<\/p>\n<h3>4. Winning With Voice Search \u2013 Tips &amp; Tricks Download<\/h3>\n<p>Voice search is more important than ever. Statista estimates that more than 8 billion voice assistants will be in use by 2023. This download, <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/voice-presence-is-must-voice-how-to\/\"><em>Winning With Voice Search<\/em><\/a>, walks you through how to make this information available to voice assistants \u2013 and in a format they can understand.<\/p>\n<h3>5. Google Business Profile Management Just Got Easier<\/h3>\n<p>Our <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/google-my-business-management-just-got-easier\/\">Enhanced Google Business Profile <\/a><a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/google-my-business-management-just-got-easier\/\">tool<\/a> makes it easier for you to manage multiple Google Business Profile (formerly Google My Business) listings from a single dashboard. Through our tool you can schedule GBP posts, upload images that include EXIF data to the GBP listing, add questions &amp; answers, respond to reviews, access 18 months of historical insights data and more.<\/p>\n<h3>6. Google Business Profile Sync Keeps Your Client\u2019s Listing Up-to-Date<\/h3>\n<p>Google Business Profile Sync (or GBP Sync) is available for all partners through the dashboard. We do not require the use of our GBP Claiming service to access this feature. You can easily update the GBP listing information through our dashboard or simply sync the data to our listing management solution to monitor it. <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/google-my-business-sync-keeps-your-gmbs-listings-updated\/\">GBP Sync<\/a> makes it easy to keep your client\u2019s Google Business Profile listing up-to-date.<\/p>\n<h3>7. Advice Local Introduces the Google Authority Score<\/h3>\n<p>Advice Local has developed an algorithm called the <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/world-meet-the-google-authority-score\/\">Google Authority Score (GAS)<\/a> which is available to our partners exclusively. This score calculates how well a business\u2019 Google Business Profile listing is performing in Google Maps. The score is calculated based on the usage of the features within a business\u2019 GBP listing.<\/p>\n<h3>8. Get the Secrets to Increasing a Business\u2019 Online Authority<\/h3>\n<p>Google\u2019s E-A-T (expertise, authoritativeness and trustworthiness) is a component of how Google directs its Search Quality Raters to evaluate a website\u2019s content. Our newest download, <a href=\"https:\/\/beta.advicelocal.com\/blog\/blog\/get-the-secrets-to-increasing-a-business-online-authority\/\"><em>Applying E-A-T to a Google Business Profile Listing<\/em><\/a>, walks the reader through how to apply E-A-T to a business\u2019 Google Business Profile listing to help it appear more often in the Local Map Pack, also referred to as Google Maps.<\/p>\n<h2>But Wait, There\u2019s More to What Advice Local Has Accomplished in 2020<\/h2>\n<p>Above, we\u2019ve summarized the most impactful moments that are helping our partners to better serve their local business, service area businesses and brand clients. Some of our additional accomplishments include:<\/p>\n<ul>\n<li>Welcoming new directories and data providers into our network<\/li>\n<li>Upgrading our API connections so we can share a business\u2019 attributes beyond the name, address &amp; phone number (NAP)<\/li>\n<li>Switching some directories from an API partner connection to a direct API connection<\/li>\n<\/ul>\n<p>The future is bright for local businesses. It\u2019s important that you have a partner that is providing <a href=\"https:\/\/beta.advicelocal.com\/blog\/products\/listing-management-services\/\">best-in-class listing management &amp; technology solutions<\/a>.<\/p>\n<div class='tm-tweet-clear'><\/div>\n<div class='tm-click-to-tweet'>\n<div class='tm-ctt-text'><a href='https:\/\/twitter.com\/share?text=%23AdviceLocal%E2%80%99s+2020+Year+in+Review+%E2%80%93+What+Did+You+Accomplish%3F+by+%40BernieColeman+%23SEO&#038;url=https:\/\/www.advicelocal.com\/blog\/advice-locals-2020-year-in-review\/' target='_blank'>#AdviceLocal\u2019s 2020 Year in Review \u2013 What Did You Accomplish? by @BernieColeman #SEO<\/a><\/div>\n<p><a href='https:\/\/twitter.com\/share?text=%23AdviceLocal%E2%80%99s+2020+Year+in+Review+%E2%80%93+What+Did+You+Accomplish%3F+by+%40BernieColeman+%23SEO&#038;url=https:\/\/www.advicelocal.com\/blog\/advice-locals-2020-year-in-review\/' target='_blank' class='tm-ctt-btn'>Click To Tweet<\/a><\/p>\n<div class='tm-ctt-tip'><\/div>\n<\/div>\n<p>We have a solid 2021 roadmap, and we\u2019ll be continuing to roll out new features and improvements to our technology over the coming months. If you haven\u2019t taken a tour of our technology recently, it\u2019s time to act. <a href=\"https:\/\/beta.advicelocal.com\/blog\/schedule-a-demo\/\">Request a demo today<\/a> \u2013 you\u2019ll be pleasantly pleased with our listing management solutions.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What are you doing in 2021 to better help your local business clients? We accomplished a lot at Advice Local [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":12441,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[12],"tags":[],"class_list":["post-12439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-realtime"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Advice Local\u2019s 2020 Year in Review \u2013 What Did You Accomplish? | Advice Local<\/title>\n<meta name=\"description\" content=\"We\u2019re all about progress at Advice Local. 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