{"id":1453,"date":"2016-03-01T04:00:23","date_gmt":"2016-03-01T04:00:23","guid":{"rendered":"https:\/\/www.advicelocal.com\/?p=1453"},"modified":"2016-03-01T04:00:23","modified_gmt":"2016-03-01T04:00:23","slug":"optimizing-your-business-listings","status":"publish","type":"post","link":"https:\/\/www.advicelocal.com\/blog\/optimizing-your-business-listings\/","title":{"rendered":"Optimizing Local Business Listings Across the Web"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Today\u2019s top online directories can help businesses find the right audience and dominate the local market. But for that to happen, it\u2019s often wise to partner with the <\/span><a href=\"https:\/\/beta.advicelocal.com\/blog\/products\/listing-management-services\/\"><span style=\"font-weight: 400;\">best listing management service provider<\/span><\/a><span style=\"font-weight: 400;\">. We help local businesses get found online by getting listed on the top directories, like the many included in our data amplifier network.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><div class=\"cb-advice\"><a href=\"https:\/\/www.advicelocal.com\/how-to-local-citation-audit-guide\/?utm_source=Blog_Banner&#038;utm_medium=Blog_Content_Banner&#038;utm_campaign=Blog_Banner&#038;utm_content=citation_guide_download_now\"><img loading=\"lazy\" width=\"700\" height=\"250\" src=\"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2017\/09\/Citation-1.png\" class=\"acb-banner-image\" alt=\"How to Find Local Citations - Free guide\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2017\/09\/Citation-1.png 700w, https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2017\/09\/Citation-1-300x107.png 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/div><\/span><\/p>\n<div class='tm-tweet-clear'><\/div>\n<div class='tm-click-to-tweet'>\n<div class='tm-ctt-text'><a href='https:\/\/twitter.com\/share?text=Optimizing+Local+%23Business+Listings+Across+the+Web+via+%40Advice_Local+%23SEO&#038;url=https:\/\/www.advicelocal.com\/blog\/optimizing-your-business-listings\/' target='_blank'>Optimizing Local #Business Listings Across the Web via @Advice_Local #SEO<\/a><\/div>\n<p><a href='https:\/\/twitter.com\/share?text=Optimizing+Local+%23Business+Listings+Across+the+Web+via+%40Advice_Local+%23SEO&#038;url=https:\/\/www.advicelocal.com\/blog\/optimizing-your-business-listings\/' target='_blank' class='tm-ctt-btn'>Click To Tweet<\/a><\/p>\n<div class='tm-ctt-tip'><\/div>\n<\/div>\n<h2>Always Include the Basics in a\u00a0Business Listing<\/h2>\n<p>The majority of customers who are looking for local services online will be most interested in the basic information about a\u00a0business. These are:<\/p>\n<ol>\n<li>Hours of operation<\/li>\n<li>Phone number<\/li>\n<li>Email address<\/li>\n<li>Physical address<\/li>\n<\/ol>\n<p>It&#8217;s important that a prospective customer has options for contacting the business\u00a0in order to find out any specific information they may be looking for. Many small businesses still do not list their email address as a means of contact, but they\u00a0should in order to\u00a0stay in contact with customers. There are many people who prefer email as a method of communication, and businesses\u00a0could be missing out on new customers if they are put off by having to call\u00a0instead.<\/p>\n<p>Remember that many people who are looking for local services online will be visitors or residents who are new to the area. Be sure to include a\u00a0business address so these searchers can get a clear picture of the business location, and if simple directions can be included, then that is even better.<\/p>\n<p>Hours of operation are key and should be included in every\u00a0business listing. People will be unwilling to make the trip to a\u00a0location if they are unsure whether or not the business\u00a0will be open when they get there, and they may end up visiting a competitor instead.<\/p>\n<h3>Make Business Listings Stand Out<\/h3>\n<p>In order to make a\u00a0<a href=\"https:\/\/www.advicelocal.com\/blog\/what-is-local-citation\/\">business listing<\/a> stand out from others in a directory, be clear about what is\u00a0offered, and especially about anything that separates the business from the competition. This could include:<\/p>\n<ul>\n<li>Languages spoken<\/li>\n<li>Payment methods<\/li>\n<li>Products and services offered<\/li>\n<li>Special qualifications or accreditation<\/li>\n<\/ul>\n<p>Anything that may be an added benefit to a customer looking for a\u00a0business should be in that\u00a0business listing. If an exclusive brand is stocked, if a\u00a0restaurant has vegan options, or if a\u00a0store is pet-friendly, then share that information.<\/p>\n<h3>Invite Them to Connect with the\u00a0Business Online<\/h3>\n<p>It is fair to assume that if someone has found a\u00a0business listing in an online directory, then they are web savvy. Let them know about any social media sites the\u00a0business has so they can connect or find out more about what&#8217;s going on at the\u00a0business. Examples of links to include are:<\/p>\n<ul>\n<li>Website<\/li>\n<li>Facebook<\/li>\n<li>Instagram<\/li>\n<li>Twitter<\/li>\n<li>Google+<\/li>\n<\/ul>\n<p>Getting businesses listed on hundreds of online directories is what we do. Find out more about how we can help businesses get listed and help them\u00a0<a href=\"http:\/\/www.rocksdigital.com\/dominate-google-local-search\/\" target=\"_blank\" rel=\"noopener\">dominate local SEO<\/a>.\u00a0Check\u00a0online business visibility today with our free report.<\/p>\n<p><a href=\"https:\/\/beta.advicelocal.com\/blog\/seo-tools\/local-visibility-report\/\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7271\" src=\"https:\/\/www.advicelocal.com\/images\/free-online-visibility-report.png\" alt=\"Free Online Visibility Report\" width=\"100%\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today\u2019s top online directories can help businesses find the right audience and dominate the local market. But for that to [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7214,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1453","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-listing-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Optimizing Your Business Listings Across the Web\u00a0| Advice Local<\/title>\n<meta name=\"description\" content=\"Adding your business listings to online directories is a great way to boost your web presence and dominate the market in your area. 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