{"id":17369,"date":"2021-10-14T11:00:05","date_gmt":"2021-10-14T16:00:05","guid":{"rendered":"https:\/\/www.advicelocal.com\/?p=17369"},"modified":"2021-10-14T11:00:05","modified_gmt":"2021-10-14T16:00:05","slug":"visibility-google-my-business-prioritize-local-listings","status":"publish","type":"post","link":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/","title":{"rendered":"There\u2019s More to Visibility Than Google \u2013 You Need to Prioritize All Local Listings"},"content":{"rendered":"

Last week, we looked at Google\u2019s integration of user-generated content<\/a> into their Google Business Profile (formerly Google My Business) platform. Now, we\u2019re switching to some recent Google Map updates, the focus on hyperlocal search and what this could mean for local visibility.<\/p>\n

\"How<\/a><\/div>\n

It seems Damian Rollison was right on track when he discussed how Google is using attributes to create non-traditional verticals<\/a>. While we didn\u2019t specifically address this point before, Google has attributes that allow a business to indicate, for example, if they are a recycling center.<\/p>\n

Google Maps Targets Sustainability<\/h3>\n

Google just published details on new ways to navigate more sustainably<\/a>. While it\u2019s not clear yet how local businesses will be impacted by this, Google\u2019s adjusting maps in such a way could mean an even greater focus on delivering \u201cnear me\u201d results to searchers<\/a>.<\/p>\n

You Need to Prioritize All Local Business Listings \u2013 Here\u2019s Why<\/h2>\n

This update could mean a few different things to local businesses. Let\u2019s explore those and what you need to know.<\/p>\n

1. Make Sure Attributes Are Added on the Google Business Profile<\/h3>\n

An optimized Google Business Profile (GBP) listing with all the attributes completed as they become available will be even more important.<\/p>\n

With Google placing more attention on verticalization, focusing on attributes could be a good bet<\/a> for reaching targeted consumers. Some businesses might lose visibility, based on their location, but still reach targeted consumers as vertical opportunities continue to expand.<\/p>\n

However, Google isn\u2019t the only one that has attributes available. We covered a few of those here<\/a>.<\/p>\n

2. Visibility Is More Than Just Google Business Profile<\/h3>\n

Local businesses that are farther away may have difficulty getting visibility at the top of Google Maps.<\/p>\n

We\u2019ve all become used to a combination of distance and intent shaping the local search results. If, however, we see Google prioritize greener choices and eco-friendly routing, some remote local businesses might need to focus on alternative ways of reaching consumers.<\/p>\n

Don\u2019t discount the value of a well-optimized website working in conjunction with listings around the web. Seek out listings on niche and vertical directories to make your local business clients easier to find. Data aggregators and other mapping apps are important for this too.<\/p>\n

3. Utilize All the Local Profiles Available<\/h3>\n

Google naturally takes priority when it comes to local searches. However, a single-minded approach is not viable. You can give your clients the best chance of reaching consumers by diversifying platforms and paying attention to the not-so-popular platforms. They have a niche audience that trusts them more than Google.<\/p>\n

Make sure Bing<\/a> and Yelp<\/a> and sites like Nextdoor<\/a> also are being utilized.<\/p>\n

At Advice Local we include Bing submissions and Yelp public edits for all platform partners at no additional cost.<\/p>\n

<\/div>\n
\n
There\u2019s More to Visibility Than #GBP \u2013 Prioritizing Local Listings by @BernieColeman #SEO<\/a><\/div>\n

Click To Tweet<\/a><\/p>\n

<\/div>\n<\/div>\n

Listing Management Made Easy<\/h2>\n

Solely focusing on Google Business Profile for local visibility is risky. Businesses need to integrate Yelp, Bing Places, data aggregators, vertical directories, mapping apps and a host of other sources to reduce their search fragility.<\/p>\n

At Advice Local, we help local marketers and our agency partners diversify their listing-management approach. Request a demo<\/a> today and see how we can help you. Call (214) 310-1356<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Last week, we looked at Google\u2019s integration of user-generated content into their Google Business Profile (formerly Google My Business) platform. […]<\/p>\n","protected":false},"author":3,"featured_media":17374,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8,9],"tags":[],"class_list":["post-17369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-listing-management","category-local-seo"],"yoast_head":"\nThere\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings | Advice Local<\/title>\n<meta name=\"description\" content=\"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"There\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings | Advice Local\" \/>\n<meta property=\"og:description\" content=\"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/\" \/>\n<meta property=\"og:site_name\" content=\"Advice Local\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/advicelocallistings\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-14T16:00:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-FB.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bernadette Coleman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"There\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings via @Advice_Local\" \/>\n<meta name=\"twitter:description\" content=\"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-TW.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@advice_local\" \/>\n<meta name=\"twitter:site\" content=\"@advice_local\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bernadette Coleman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/\"},\"author\":{\"name\":\"Bernadette Coleman\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#\\\/schema\\\/person\\\/2db3c5de76eb330f52a29fb4fafa1dbd\"},\"headline\":\"There\u2019s More to Visibility Than Google \u2013 You Need to Prioritize All Local Listings\",\"datePublished\":\"2021-10-14T16:00:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/\"},\"wordCount\":556,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/local-visibility-beyond-google-my-business-FB.jpg\",\"articleSection\":[\"Listing Management\",\"Local SEO\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/\",\"url\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/\",\"name\":\"There\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings | Advice Local\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/local-visibility-beyond-google-my-business-FB.jpg\",\"datePublished\":\"2021-10-14T16:00:05+00:00\",\"description\":\"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/local-visibility-beyond-google-my-business-FB.jpg\",\"contentUrl\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/local-visibility-beyond-google-my-business-FB.jpg\",\"width\":1200,\"height\":628,\"caption\":\"There\u2019s More to Visibility Than Google \u2013 You Need to Prioritize All Local Listings\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/visibility-google-my-business-prioritize-local-listings\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"There\u2019s More to Visibility Than Google \u2013 You Need to Prioritize All Local Listings\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/\",\"name\":\"Advice Local\",\"description\":\"Local Digital Marketing Software Solutions and Services\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#organization\",\"name\":\"Advice Local\",\"url\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/logo.png\",\"contentUrl\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/logo.png\",\"width\":265,\"height\":55,\"caption\":\"Advice Local\"},\"image\":{\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/advicelocallistings\\\/\",\"https:\\\/\\\/x.com\\\/advice_local\",\"https:\\\/\\\/www.instagram.com\\\/advice_local\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/#\\\/schema\\\/person\\\/2db3c5de76eb330f52a29fb4fafa1dbd\",\"name\":\"Bernadette Coleman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bea94b8cbcbd36b9a98c360befad5e3ea7268fe4d99960115ddc5eb69df6fb61?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bea94b8cbcbd36b9a98c360befad5e3ea7268fe4d99960115ddc5eb69df6fb61?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bea94b8cbcbd36b9a98c360befad5e3ea7268fe4d99960115ddc5eb69df6fb61?s=96&d=mm&r=g\",\"caption\":\"Bernadette Coleman\"},\"url\":\"https:\\\/\\\/www.advicelocal.com\\\/blog\\\/author\\\/bernadette-coleman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"There\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings | Advice Local","description":"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/","og_locale":"en_US","og_type":"article","og_title":"There\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings | Advice Local","og_description":"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.","og_url":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/","og_site_name":"Advice Local","article_publisher":"https:\/\/www.facebook.com\/advicelocallistings\/","article_published_time":"2021-10-14T16:00:05+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-FB.jpg","type":"image\/jpeg"}],"author":"Bernadette Coleman","twitter_card":"summary_large_image","twitter_title":"There\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings via @Advice_Local","twitter_description":"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.","twitter_image":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-TW.jpg","twitter_creator":"@advice_local","twitter_site":"@advice_local","twitter_misc":{"Written by":"Bernadette Coleman","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#article","isPartOf":{"@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/"},"author":{"name":"Bernadette Coleman","@id":"https:\/\/www.advicelocal.com\/blog\/#\/schema\/person\/2db3c5de76eb330f52a29fb4fafa1dbd"},"headline":"There\u2019s More to Visibility Than Google \u2013 You Need to Prioritize All Local Listings","datePublished":"2021-10-14T16:00:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/"},"wordCount":556,"commentCount":0,"publisher":{"@id":"https:\/\/www.advicelocal.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#primaryimage"},"thumbnailUrl":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-FB.jpg","articleSection":["Listing Management","Local SEO"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/","url":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/","name":"There\u2019s More to Visibility Than GBP \u2013 Prioritizing Local Listings | Advice Local","isPartOf":{"@id":"https:\/\/www.advicelocal.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#primaryimage"},"image":{"@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#primaryimage"},"thumbnailUrl":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-FB.jpg","datePublished":"2021-10-14T16:00:05+00:00","description":"Learn how Google Maps is changing and why you need to prioritize all local business listings. Call (214) 310-1356 for help with your listing management needs.","breadcrumb":{"@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#primaryimage","url":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-FB.jpg","contentUrl":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2021\/10\/local-visibility-beyond-google-my-business-FB.jpg","width":1200,"height":628,"caption":"There\u2019s More to Visibility Than Google \u2013 You Need to Prioritize All Local Listings"},{"@type":"BreadcrumbList","@id":"https:\/\/www.advicelocal.com\/blog\/visibility-google-my-business-prioritize-local-listings\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.advicelocal.com\/blog\/"},{"@type":"ListItem","position":2,"name":"There\u2019s More to Visibility Than Google \u2013 You Need to Prioritize All Local Listings"}]},{"@type":"WebSite","@id":"https:\/\/www.advicelocal.com\/blog\/#website","url":"https:\/\/www.advicelocal.com\/blog\/","name":"Advice Local","description":"Local Digital Marketing Software Solutions and Services","publisher":{"@id":"https:\/\/www.advicelocal.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.advicelocal.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.advicelocal.com\/blog\/#organization","name":"Advice Local","url":"https:\/\/www.advicelocal.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.advicelocal.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2026\/04\/logo.png","contentUrl":"https:\/\/www.advicelocal.com\/blog\/wp-content\/uploads\/2026\/04\/logo.png","width":265,"height":55,"caption":"Advice Local"},"image":{"@id":"https:\/\/www.advicelocal.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/advicelocallistings\/","https:\/\/x.com\/advice_local","https:\/\/www.instagram.com\/advice_local"]},{"@type":"Person","@id":"https:\/\/www.advicelocal.com\/blog\/#\/schema\/person\/2db3c5de76eb330f52a29fb4fafa1dbd","name":"Bernadette Coleman","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/bea94b8cbcbd36b9a98c360befad5e3ea7268fe4d99960115ddc5eb69df6fb61?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/bea94b8cbcbd36b9a98c360befad5e3ea7268fe4d99960115ddc5eb69df6fb61?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bea94b8cbcbd36b9a98c360befad5e3ea7268fe4d99960115ddc5eb69df6fb61?s=96&d=mm&r=g","caption":"Bernadette Coleman"},"url":"https:\/\/www.advicelocal.com\/blog\/author\/bernadette-coleman\/"}]}},"_links":{"self":[{"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/posts\/17369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/comments?post=17369"}],"version-history":[{"count":0,"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/posts\/17369\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/media\/17374"}],"wp:attachment":[{"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/media?parent=17369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/categories?post=17369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.advicelocal.com\/blog\/wp-json\/wp\/v2\/tags?post=17369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}