{"id":4775,"date":"2013-02-12T06:00:17","date_gmt":"2013-02-12T06:00:17","guid":{"rendered":"http:\/\/www.adviceinteractivegroup.com\/?p=4775"},"modified":"2013-02-12T06:00:17","modified_gmt":"2013-02-12T06:00:17","slug":"seo-terms-you-didnt-know-existed","status":"publish","type":"post","link":"https:\/\/www.advicelocal.com\/blog\/seo-terms-you-didnt-know-existed\/","title":{"rendered":"11 SEO Terms You Didn\u2019t Know Existed"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-5008 alignright\" title=\"Quirky SEO Terms\" src=\"\/images\/seo-words.png\" alt=\"seo-words\" width=\"300\" height=\"201\" \/><\/p>\n<p>As you know, the SEO industry is filled with jargon. Most people know the basic dictionary terms, but there are words out there that are just plain&#8230; well, weird. In my never-ending quest to expand my knowledge of this industry, I recently went on a wild goose chase through various SEO glossaries for the weirdest, most unusual SEO terms I could find. The following is the result!<\/p>\n<p>(<em>Note: Several of these terms are no longer used\u2014<a href=\"https:\/\/outspokenmedia.com\/seo\/the-new-seo-glossary-say-goodbye-to-link-condoms-juice\/\" target=\"_blank\" rel=\"noopener\">or people wish they were no longer used<\/a>\u2014but they still represent historical points within the industry\u2019s evolution and are therefore relevant.<\/em>)<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>astroturfing<\/strong> &#8211; sort of like being an SEO\/marketing spy, but in a non-James Bond kind of way. Deliberately posing as an innocent user of a forum (or community, group, etc.) with the sole intention of furthering your marketing campaign via branding, recruitment, and other various tactics.<\/li>\n<\/ul>\n<ul>\n<li><strong>bread crumbs<\/strong> &#8211; the navigation bar above content on a page that shows you where you are in the scheme of the site. Ex: Home &gt; Services &gt; Plumbing &gt; Pipe Repair<\/li>\n<\/ul>\n<ul>\n<li><strong>Garbitrage<\/strong> \u2013 literally, garbage content, or low-quality and cheap content created solely to entice people to click on advertising.<\/li>\n<\/ul>\n<ul>\n<li><strong>Google bomb<\/strong> &#8211; the act of changing Google search results for various queries (usually to the tune of a political issue or controversy) to match humorous keywords.<\/li>\n<\/ul>\n<ul>\n<li><strong>Google bowling<\/strong> &#8211; a term that\u2019s been around since 2005, referring to a negative SEO practice in which a site\u2019s ranking is maliciously and intentionally lowered by sending it \u201cbad\u201d links.<\/li>\n<\/ul>\n<ul>\n<li><strong>Google dance<\/strong> &#8211; referring to when Google updates its algorithms (think Panda) and the \u201cgreat angst and consternation\u201d that ensues when sites slip in rankings and webmasters must scramble to regroup and re-strategize.<\/li>\n<\/ul>\n<ul>\n<li><strong>Idiot Threshold<\/strong> \u2013 the point at which a document is said (through links) to be an authority on a certain topic that has absolutely no relevance to the original topic of the document.<\/li>\n<\/ul>\n<ul>\n<li><strong>Mushblog<\/strong> \u2013 literally, a blog of mush. Content is generally automated and randomized, but made to look like a real blog with citations (which are not real or fair use).<\/li>\n<\/ul>\n<ul>\n<li><strong>link condom<\/strong> &#8211; a highly mature phrase (read: sarcasm) that indicates any method used to stop link spam leading to a bad site via an outgoing link.<\/li>\n<\/ul>\n<ul>\n<li><strong>linkerati<\/strong> &#8211; referring to content creators who are most likely to be targeted for link baiting. (Think <a href=\"http:\/\/www.thefreedictionary.com\/glitterati\" target=\"_blank\" rel=\"noopener\">glitterati<\/a>, but replace the fancy clothes and money with really cool graphics\/content and lots of online followers.)<\/li>\n<\/ul>\n<ul>\n<li><strong>spamdexing<\/strong> &#8211; literally, index + spamming. Refers to adding (a lot of) superfluous keywords within a website in order to rank the site for those keywords, regardless of the site\u2019s main purpose. Also known as a form of keyword stuffing.<\/li>\n<\/ul>\n<p>So there you have it, 11 weird words you can now incorporate into your daily SEO conversations (because you have those all the time).<\/p>\n<p>Special thanks to <a title=\"SEO Moz\" href=\"https:\/\/moz.com\/blog\/smwc-and-other-essential-seo-jargon\" target=\"_blank\" rel=\"noopener\">SEO Moz <\/a>and <a title=\"SEO Theory\" href=\"https:\/\/www.seo-theory.com\/seo-glossary\/\" target=\"_blank\" rel=\"noopener\">SEO Theory<\/a> for their comprehensive SEO\/SEM glossaries, which I used as reference points.<\/p>\n<p>Know a weird word I missed? Tell me!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As you know, the SEO industry is filled with jargon. Most people know the basic dictionary terms, but there are [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[14],"tags":[],"class_list":["post-4775","post","type-post","status-publish","format-standard","hentry","category-search-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>11 SEO Terms You Didn\u2019t Know Existed | Advice Local<\/title>\n<meta name=\"description\" content=\"As you know, the SEO industry is filled with jargon. 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