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Insights on Listings, Citations & Local SEO

Strategies for agencies managing business listings, citations, and digital presence across directories, maps, and AI discovery platforms.

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Content Marketing Plan for Attracting the Right Target Audience
  • Content Marketing

The Five-Step, Quick Start Local Content Marketing Plan: Attracting the Right Target Audience

I’m on a journey to share about creating local-focused content that educates, attracts and converts. In the first installment, “The […]
Why a Bad Review Isn’t Always a Marketing Disaster for Local Businesses
  • Reputation Management

Why a Bad Review Isn’t Always a Marketing Disaster for Local Businesses

For better or for worse, online customer reviews impact a business’ reputation. Not only do 93% of millennial shoppers read […]
The Good, the Bad, and the Ugly: How Directory Listings Impact a Business’ Search Rankings
  • Listing Management

The Good, the Bad, and the Ugly: How Directory Listings Impact a Business’ Search Rankings

You’ve probably heard a thing or two about directory listings by now. Maybe you know that it’s important for local […]
Local Content Marketing Goals
  • Content Marketing

The Five-Step, Quick Start Local Content Marketing Plan: Establishing Content Marketing Goals

In the post, The Five-Step, Quick Start Local Content Marketing Plan, I described the five steps involved in creating a basic […]
Analytics of Advice Mobile
  • Mobile

6 Must-Have Features of the Best Branded Mobile Apps

With consumers spending more time on mobile devices than ever, it’s no longer enough for a business to have a […]
Creative Blogging Ideas
  • Content Marketing

Creative Blogging Ideas for Local Businesses

With a solid local content marketing plan in place, local businesses can leverage high-quality blog content to reach a wider […]
Local Content Marketing Plan
  • Content Marketing

The Five-Step, Quick Start Local Content Marketing Plan

To get local customers, you need a content marketing plan that is local focused. It’s time to review your activities. Assessing […]
7 Ways Local SEO Has Evolved
  • Local SEO

7 Ways Local SEO Has Evolved Over the Past 10 Years

Over the past decade, local search has entered the spotlight and become a vital component of SEO for businesses. Along […]
Multi-Location Businesses Local Visibility
  • Local SEO

Increase the Visibility of Multi-Location Businesses in Search Starting Today

Local presence management is critical to ensuring multi-location businesses are visible when shoppers turn to Google and other search engines […]
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