Today I’m going to dig into a few more features available within the Advice Local partner dashboard. At the beginning of November I shared with you the benefits of utilizing Google My Business (GMB) Sync, which is available to all our partners.
There are a few more hidden features available within the GMB Config section of your partner dashboard you may also want to consider using. The first one relates to the Google Authority Score (GAS).
Google Authority Score Features
As a reminder, the Google Authority Score helps local businesses to understand the authority of their Google My Business listing. The score is calculated based on several factors. Those include:
- Brand Influence
- Engagement Visibility
- Influence Velocity
- Q/A Quality
- Reputation Health
You can access a detailed explanation on the Google Authority Score on our website if you missed the announcement or want a refresher.
Within GMB Config you can elect to have the Google Authority Score information populate for the Baseline Reports you generate, those generated through widget leads, or your white-label landing page.
As you can see in the example above, this business’ Google Authority Score is quite low. There is also an “Order” button option. This is a call to action that we include in the report to encourage your prospects to want to buy your services.
You can also elect to have the Google Authority Score information populate on the Progress Report within GMB Config. The information displays the same on the Progress Report as it does on the Baseline. The main difference will be whether you are utilizing our Enhanced Google My Business tool for the client or not.
As shown above, you can see the “Order” button has been removed because this partner is using our GMB tool for this client. If they are not using it, the “Order” button will appear.
Turning on the Google Authority Score to show on both reports is really simple, and a great way to motivate your prospects or current clients to want to purchase other services that you offer.
Simply go to GMB Config and select to “Activate CTA on Baselines” and “Activate on Monthly Progress Reports.” This is a global setting, so it will apply to all the existing Baseline Reports in your dashboard – and all the active clients’ Progress Reports.
Accessing Google My Business Configuration
As a reminder, to access the GMB Config section, you’ll need to click your email address on the top right when logged into your partner dashboard.
A dropdown will appear there, and you’ll want to click GMB Config. From here you’ll need to give your Advice Local partner dashboard access to your GMB listings. You will be required to log into the account that you manage those listings with. Please note, if you do not have access to the business’ GMB listing, the GAS information will not be able to populate.
Before I wrap up today, there’s one more setting within the GMB Config section you’ll want to leverage.
Google My Business Auto-Rejection of Public Updates
GMB Auto-Rejection makes it so that anytime someone makes a public edit to a Google My Business listing you manage, it will automatically be rejected.
You can simply turn it on by selecting the box. This will save you and your clients time, rather than having to manually reject each edit through the GMB listing.
One last note – after you make your elections be sure to click “Update” on the bottom of the screen within GMB Config. Otherwise, your settings will not be saved.
Google My Business Help Is Available
There are so many benefits to becoming an Advice Local partner, and I just walked you through a few of those. For example, the Google Authority Score and Google My Business Sync are features available only through our Listing Management Solution. Request a demo today and learn about the other great features.