Category: realtime

Facebook Is Considered a Web Browser… Say What?!

August 10th, 2018 by

Google Vs. Facebook… the Web Browser Edition?! Last week, I asked you the question “Is Google Replacing the Website?”  Will I soon be asking the same question about Facebook? Do these two behemoths have a bullseye on one another? I know I have talked about these giants taking over the web before, but it’s hard to get past the speed at which they are doing it. Facebook is Considered a […Read More]

Will SERPs Replace the Local Business Website?

August 3rd, 2018 by

Will SERPs Be the Final Destination for Consumer Questions in the Future? At the end of last year, I asked, “Is the Google My Business Listing Replacing the Local Business Website?” It seems I should have asked, “Is Google Replacing the Website?” I’m not the only one thinking this. Here’s a conversation between David Mihm and Mike Blumenthal about “Google’s Path to Becoming the Transaction Layer of the Web.” In […Read More]

Building Trust, Google Updates to the Search Quality Evaluator Guidelines and More

July 27th, 2018 by

From Bernadette Coleman, the #QueenofLocalSEO Are You Building Trust With Search Engines or Damaging It? Don’t you just love when you write or discuss something you feel is important, and then industry changes happen that prove your point even more? Just this week my article, How to Ensure Search Engines and Consumers Trust a Local Business Website, was featured on Search Engine People. And this week in Google News, they […Read More]

The Only Constant Is Change – These Digital Changes Will Impact Enterprise Brands & SMBs Alike

July 13th, 2018 by

Are you one of those digital marketers hoping “the more things change, the more they stay the same?” I really hope not, because the reality is that the more things change, the more other things will change too! You can safely say this applies to pretty much everything. Today I want to focus on how changes made by Google, Apple, Facebook, LinkedIn, Instagram, and many others are impacting brands and local […Read More]

What’s Google Got for You? Another Google I/O Is in the Books

June 8th, 2018 by

With Google I/O wrapping up a few weeks ago, you can bet all the marketers will be scurrying to plan for all the new cool things coming soon. Today, I wanted to share just a few of the items Google revealed about Google Maps. Google Maps will be getting some sweet new features. As Tech Crunch stated in their article, “Google Maps is obviously best known for helping people get […Read More]

A Bite-Size Perspective on the KPCB Internet Trends 2018 Report

June 1st, 2018 by

Are you taking full advantage of internet trends when marketing the local businesses you represent? The simple fact is that if you’re not, you are losing out in a big way. As you may know, the last three years at Advice we have dissected the KPCB Internet Trends Report presented by Mary Meeker of Kleiner Perkins Caufield & Byers (KPCB) at the Code Conference. After we dig through the report, […Read More]

Reviews are More Important than Ever as Google Puts Reviews in the Spotlight

May 18th, 2018 by

Do you ever wonder if Google will stop making changes? I don’t like to deliver bad news, but they won’t. As I’ve mentioned before, Google is 100% focused on providing the best experience for their users. They want all consumers looking to their search engine (and their products and services as well) in their moments of need. Google has been moving in this direction for many years now, and with an […Read More]

The Google 1-2-3’s for You: Google Partners Connect May Webinar Wrap-Up

May 4th, 2018 by

We like to share our partner perks whenever possible and that’s exactly what I’m going to do today. Just this week we invited our clients and friends to attend our Google Partners Connect webinar. Not everyone got to attend, so we wanted to bring the most important highlights to you via our blog. #Google Partners Connect Webinar Wrap-Up – Topics #Mobile #SEO #GMB by @LissaDuty #AdviceLocal Click To Tweet But […Read More]

Introducing Local Listing Pro: A Local Listing Web App for WordPress and Wix Websites

March 30th, 2018 by

Getting to announce the exciting things we are doing at Advice Local never gets old, and today is one of those days. Today, I want to share about Local Listing Pro, a web app created to help businesses expand their digital footprint online and take control of NAP data (name, address and phone number) through a WordPress or Wix website. While, I haven’t shared the product with you directly before […Read More]

Google’s Got the Goods – Points to Ponder Moving into 2018

January 5th, 2018 by

Did you end 2017 with a bang or a whimper? The struggle for local businesses to place in the top spots in local search results is not getting easier, but instead more difficult for most businesses. There are many different reasons for this. A few include: Google is constantly adjusting their algorithms and expectations. Local businesses are getting smarter about optimizing for search. Gaming local search results is still rampant […Read More]