Category: realtime

Google’s Got the Goods – Points to Ponder Moving into 2018

January 5th, 2018 by

Did you end 2017 with a bang or a whimper? The struggle for local businesses to place in the top spots in local search results is not getting easier, but instead more difficult for most businesses. There are many different reasons for this. A few include: Google is constantly adjusting their algorithms and expectations. Local businesses are getting smarter about optimizing for search. Gaming local search results is still rampant […Read More]

The Advice Top 10 of 2017

December 29th, 2017 by

As the year comes to a close, it’s a time for reflection and establishing goals for the next year. At Advice Local, as we reflect back on the year, part of that process is to also look back at the most popular articles published on the blog. This helps to plan our content marketing efforts for the upcoming year. I recommend that all businesses not already doing this should add […Read More]

Google’s Hawk Update Tackles Visibility Issues Affecting Local Businesses

September 19th, 2017 by

Google’s latest algorithm update is once again shaking up local search results – and this time it’s great news for local businesses! The new Google Hawk update directly affects local SEO and could mean better online visibility for local businesses. More specifically, it’s designed to level the playing field for businesses in close proximity to their competitors. Google’s Hawk Update Tackles Visibility Issues Affecting Local Businesses via @Advice_Local Click To […Read More]

The Newest Google My Business Feature: Community Q & A Coming to Google Maps

August 17th, 2017 by

Google’s at it again… the good news is they are not rolling out a new algorithm this time, but instead adding a new feature for Google My Business (GMB) listings. Traditionally, consumers searching online for a specific product or service would need to visit the business’ website or call to ask additional questions before making a purchase decision. Community Questions & Answers Coming to Google Maps This newest GMB feature, Community […Read More]

Google My Business Updates Galore: What Local Business Should Know About Messaging, Posts, and More

July 25th, 2017 by

It’s certainly been a busy summer so far for the team behind Google My Business. They’ve been hard at work releasing a wave of new updates, including a new messaging feature that changes the way local businesses interact with their customers. 5 Google My Business Updates You May Have Missed via @Advice_Local #GMB Click To Tweet The slew of recent Google My Business updates include: A messaging feature that connects […Read More]

Google is Making It Easier to Manage Multiple Google My Business Listings

May 11th, 2017 by

The Googlers have been hard at work in recent months, rolling out several notable changes to the Google My Business dashboard. We’ve already discussed how Google is making it harder for bad actors to dupe consumers with fraudulent business listings and touched on changes to Google My Business guidelines for service-area businesses. The most recent update introduces a new menu that makes it easier to manage multiple Google My Business […Read More]

Announcing Advice Locator Pages: A Full-Featured Store Location Search Solution for Multi-location Businesses

April 27th, 2017 by

National brands and multi-location businesses require search engine-friendly store locators with individual location landing pages for each store location—this is a must to win in local search. Yet, creating and maintaining store location landing pages can be a tedious, time-consuming task for anyone. That’s why I am excited to announce our newest product, Advice Locator Pages. @Advice_Local adds location page #technology to their product line Click To Tweet Introducing Locator […Read More]

Google’s Mission to Eliminate Fake Google My Business Listings

April 13th, 2017 by

While, we might not love all the updates Google is constantly making to the local pack and search algorithms, Google’s cracking down on fake Google My Business Listings is one update we can all get behind. As you know, one of Google’s top priorities is serving relevant, accurate search results that consumers can trust. When fake local business listings started to appear on Google My Business, the search giant went […Read More]

A Closer Look at Artificial Intelligence in Google’s Categories for Local Search

April 11th, 2017 by

Now that Google has officially announced plans to incorporate machine learning into AdWords, artificial intelligence (AI) will soon make its way into all of Google’s search-related products. In fact, it’s already starting to happen! When our Senior VP of Technology, GP, heard about Google’s impending machine learning updates, he wanted to check out the validity of these claims for himself. He discovered that Google is already using AI to automatically […Read More]

Google AdWords Update Suggests Machine Learning Will Shape the Future of Search

March 29th, 2017 by

From recent updates to the local pack to the introduction of lists for Google Maps, Google is always looking for ways to improve search results. The latest weapon of choice is machine learning with Google Adwords as the victim. We already know Google is using an artificial intelligence (AI) system known as RankBrain to serve results that match user intent. But what we couldn’t confirm until recently is that AI […Read More]