Bernadette Coleman

Building Trust, Google Updates to the Search Quality Evaluator Guidelines and More

Building Trust, Google Updates to the Search Quality Evaluator Guidelines and More

Don’t you just love when you write or discuss something you feel is important, and then industry changes happen that […]

The Only Constant Is Change – These Digital Changes Will Impact Enterprise Brands & SMBs Alike

The Only Constant Is Change – These Digital Changes Will Impact Enterprise Brands & SMBs Alike

Are you one of those digital marketers hoping “the more things change, the more they stay the same?” I really […]

Website Mistakes that Are Driving Local Customers Away

Website Mistakes that Are Driving Local Customers Away

Getting prospects to a website is one of the first and most important components of a digital marketing strategy. Keeping […]

What’s Google Got for You? Another Google I/O is in the Books

What’s Google Got for You? Another Google I/O Is in the Books

With Google I/O wrapping up a few weeks ago, you can bet all the marketers will be scurrying to plan […]

A Bite-Size Perspective on the KPCB Internet Trends 2018 Report

A Bite-Size Perspective on the KPCB Internet Trends 2018 Report

Are you taking full advantage of internet trends when marketing the local businesses you represent? The simple fact is that […]

Google news

Reviews are More Important than Ever as Google Puts Reviews in the Spotlight

Do you ever wonder if Google will stop making changes? I don’t like to deliver bad news, but they won’t. […]

Is Mobile SEO a Real Thing?

Is Mobile SEO a Real Thing?

As you know, I have written countless articles on SEO, local SEO, design, content and even mobile optimization. The thought […]

Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business

Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business

The simple fact is brands and business are already aware of the important role mobile plays in local business marketing, […]

The 411 on How to SEO a Local Business Website for the Mobile-First Index

The 411 on How to SEO a Local Business Website for the Mobile-First Index

Mobile optimization is serious business. In the past, it was all about having a website that performed well on desktop […]

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