Category: Blog

Mastering the Bing Places Dashboard and Business Listing in 2020

January 9th, 2020 by

Local businesses need to be found — and Bing Places is a local profile that no business should forget. We’ve written before on how to create or claim a Bing Places listing. Today let’s explore the Bing Places for Business dashboard and how to manage your clients’ listings. Exploring the Bing Places Dashboard Did you know that 33% of people in the United States use Bing? While some forget about […Read More]

Local Search Hot Topics for 2019 to Bring in 2020

December 23rd, 2019 by

As 2020 approaches, we’re looking back at Advice Local’s most popular blogs from the past year. As you’ll see, Google My Business (GMB) is quite a popular topic and will almost certainly continue to be. Make sure you’re prepared for 2020 by brushing up on everything that was hot from the past 12 months! Trending Topics From 2019 to Prepare for 2020 Readers found these ten articles to be the […Read More]

Ways to Give a Little Help on Yelp for Local Businesses

December 19th, 2019 by

If your clients’ businesses aren’t actively using Yelp, they should be. And it all starts with creating a Yelp business listing. Once the listing is created, there is so much more you can do to improve the Yelp listing for the businesses you manage. Yelp Profile Optimization Tips & Tricks You can really make your clients shine on Yelp. Let’s explore how. Give as Much Business Information as Possible on […Read More]

Is Google’s Latest Service Area Goof-Up Impacting Your Clients’ Google My Business Listings?

November 22nd, 2019 by

As you may or may not be aware, Google announced on November 5 that Google My Business (GMB) listings will now have a limit of 20 total service areas. This means any listings with more than 20 service areas specified will need to update their listings. Within the announcement, Google stated, “Businesses with more than 20 service areas will receive suggested updates to their service areas to cover the same […Read More]

How Mentions Help Google My Business Listings Surface in the Map Pack and Finder

November 20th, 2019 by

These days, Google My Business is extremely important for any local SMB. I doubt you’ve used any business or been in any store recently that doesn’t have a Google My Business (GMB) listing. In fact, you’ve likely found some of the businesses or stores you’ve shopped at recently through Google My Business. Yet even though so many businesses have a GMB listing, not many understand the different nooks and crannies […Read More]

The Google BERT Update and What It Means for Local Businesses

November 8th, 2019 by

By now, I’m sure you’ve probably heard about the BERT update to Google Search and maybe even wondered where Ernie is. Well, today I’m not talking about Sesame Street, but instead about how local businesses can benefit from the BERT update. To paraphrase Google, BERT is the biggest leap forward in the past five years and is one of the biggest leaps forward in the history of Search. While on […Read More]

What You Need to Know About Google My Business Spam

October 31st, 2019 by

Spam on Google My Business (GMB) is a real problem — this is why all businesses and brands must monitor their GMB listing. Compared to the changes they make to their search engine, Google hasn’t done nearly as much to combat the rise of GMB spam. These unethical spam tactics used by competitors are putting local businesses who play by the rules at a disadvantage. According to a BrightLocal poll […Read More]

Niche Citations Build Trust Amongst Search Engines and Consumers

October 29th, 2019 by

As you know, I’m all about helping local businesses get found online. While I would love to tell you ‘list it and forget it’ works like a charm, this is truly not the case. Building Trust Starts With a Solid Listing Management Foundation To build trust amongst search engines and consumers, you must have a few basic elements to get started. NAP (name, address and phone number) data related to […Read More]

Local and Social Are the Perfect Match – Here’s How to Get Going

June 21st, 2019 by

Things are not what they were years ago. Hey, things are not even what they were a year ago! Life is currently so fast-paced that a year feels like only a couple of months. And this year, in 2019, ignoring social media is a definite no-no for any business, local or otherwise. Social media simply cannot be ignored. There are more than 3 billion active users right now! This isn’t the […Read More]

Are You Falling for These Local Citation Myths? [#Infographic]

June 7th, 2019 by

Citations, citations, citations! There, I said it, and I’ll keep saying it until I have managed to convince every business on the web to fix their bad data. As you know, I’m passionate about helping local businesses get found in search results. As local marketers, we can’t do our job and help these businesses if they have citations that are inaccurate or of low quality. Why Are Local Citations Important? […Read More]