Category: #QueenofLocalSEO

Get More Customers to Local Business Websites with these Sure-Fire Strategies

October 19th, 2017 by

How do you drive traffic to a local business website, then keep visitors active and engaged? Local businesses around the world are asking this question right now. In fact, marketing software developer Hubspot has found that 65% of surveyed companies report generating traffic and leads to be among the top marketing challenges they face. The level of competition that exists locally – from big cities to small towns – means that […Read More]

The Comprehensive Local Citation Audit and Cleanup Guide You Need Today

October 13th, 2017 by

Accurate local business citations can make or break a business! Citations, which are mentions of a business, usually online, often include the name, address and phone number (NAP) for the business, and sometimes will include a link to the business website. These citations are dispersed around the internet in the form of directory listings, map listings, reviews and much more. Citations are indexed by search engines and returned in search […Read More]

Is the Google My Business Listing Replacing the Local Business Website?

October 5th, 2017 by

Google is heading in a direction where they can provide everything a consumer wants and needs through a Google My Business listing. (Yes, without the consumer ever needing to visit the local business’ website. Eeek!! 😱) It Starts and Ends with the Google My Business Listing Let’s look at what a consumer can access from local search results through a Google My Business listing. The consumer can: Get directions Call […Read More]

Everything You Need to Know to Get Started Repurposing Content

September 29th, 2017 by

I’ve written about creating content a lot lately and you may be wondering why. The answer is simple – search engines index content, and indexed content is how businesses can place higher in search results. By creating content, you’re also creating an option beyond directory listings and reviews to place in search. Once you create great content, you can repurpose it into many different useful resources to educate current partners, […Read More]

How to Find and Fix Inaccurate Citations for a Local Business

September 22nd, 2017 by

When it comes to improving visibility and getting found online, local citations play a critical role for local businesses. Remember, a local citation is any mention of a business’ name, address, and phone number (NAP) online. There are several ways to optimize business listings online, but consistent NAP data is at the basis of all high-quality citations. In fact, 73% of consumers lose trust in a local business when they […Read More]

17 Blog Post Ideas for Creating Content that Drives Local Website Traffic

September 14th, 2017 by

Are you looking for ways to help local businesses get more traffic to their websites? Are your clients constantly telling you that they need more leads? What about getting placement in the top of Google search results? With Google tightening up proximity searches in mobile and desktop search results, local businesses need to get more creative in how they drive local traffic to their business’ websites through organic search results. […Read More]

Three Strategies to Help Local Businesses Overcome the Challenges of Real-Time Marketing

September 8th, 2017 by

With nine out of 10 mobile searches leading to an action and more than 50% of those converting to a sale, local businesses and brands that leverage real-time marketing strategies have a greater chance of winning the sale. Beyond that, there are countless advantages of a real-time marketing strategy and methods for implementing one, such as leveraging trending items, popular hashtags and events to drive local business and website traffic. Local […Read More]

How to Use Real-Time Marketing to Attract Local Customers

August 25th, 2017 by

With mobile users now averaging 3+ hours per day (and mobile usage still increasing) and social media platforms always going, consumers want and expect 24/7 availability and communication with businesses. So how can businesses get this done? Real-time marketing strategies can help make this two-way communication happen! Use Real-Time #Marketing and Connect Locally says @BernieColeman #AdviceLocal #QueenofLocalSEO Click To Tweet It’s not a 9-to-5 world anymore, and consumers want to […Read More]

What’s Trending? Must-Know Data Points from the 2017 Internet Trends Report

August 10th, 2017 by

The time has come… Yes, that time of year when once again I get to share my insights into the 2017 Internet Trends Report! Each year, Mary Meeker of Kleiner, Perkins, Caulfield & Byers (KPCB) presents the Internet Trends Report, highlighting all the data they have gathered about consumers, digital marketers, advertisers and brands during the prior year. This year’s 355-page slide deck meets all of our expectations, and more. […Read More]

Internet Trends Report 2017 Infographic

August 10th, 2017 by

Each year digital marketers around the world eagerly wait for Mary Meeker of Kleiner, Perkins, Caulfield & Byers (KPCB) to share her Internet Trends Report at the Code Conference. This year’s 355-page slide deck is filled with charts, graphs and stats that are inspiring and educational – plus some shockers. At Advice Local, we review the deck each year, dissect the trends presented and bring you the top trends as […Read More]