Hiring the Right Digital Marketing Agency—Nieces Beware

An Uncle’s Perspective My niece graduated with honors, and two degrees, from the University of Virginia last month.  She accomplished this feat in four short years which places her in a very select group.  Not only did she graduate on time, but started working full time at a consulting firm in Washington D. C. two weeks after graduation.  She accepted the job offer after interning as a Blogger last summer.  […Read More]

Four Social Media Mistakes That Make You Look Like a Rookie

With as many things as we have to do every day, it’s easy to stop paying attention to how we’re interacting with our brand’s social media profiles. Learn about the many TV ad tracking methods. With an added demand for making our Tweets, posts, and status updates count for something, it can be tempting to try to fortify our marketing efforts with techniques we think will get our content seen […Read More]

Creating a Standard HTML Template

Step By Step Guide for Building a Standard HTML Template Beginning a project with an HTML file with all the required tag elements and general CSS helps save time and increases your efficiency.  A basic HTML page requires a DOCTYPE, head elements, link tags for CSS, title tags, etc.  All these elements help to create a fully functioning HTML page or site.  Creating an HTML template with all these elements and saving […Read More]

Infographic: How to Get More Likes on Facebook

If you’ve ever had experience running a Facebook brand page, you know the first step in growing your brand’s presence socially is by attracting people to your page. But in a time when everyone and their dog (literally, dogs have Facebook fan pages now) has a Facebook page vying for the attention of the same people you’re trying to target, it can be a difficult and frustrating experience. So what […Read More]

Link Building Interview Part 2

Link Building Interview with Julie Joyce Welcome to part 2 of our link building interview with thought leaders in the SEO industry. This week, we’ll be featuring Julie Joyce of Link Fish Media. As one of the faces behind SEO Chicks, the self-proclaimed SEO blog with attitude, Julie brings an interesting perspective to the future of link building strategies. As a predominantly male industry, blogs and forums often lack the […Read More]

New Social Media Updates Change the Way You Connect

It’s been incredibly busy this week in the world of social media marketing. Aside from the scandal facing the NSA and their PRISM program, both Facebook and Twitter rolled out new features to their social sites on Thursday, June 13. These features have the potential to fundamentally change the way marketers, business owners, and the general public use these sites, which makes them very exciting changes! Facebook Adds Hashtag Functionality […Read More]

Identifying and Cleaning Up Your Local Business Listings

If you are a local business, chances are that you have a local business listing in some type of directory or data source. Whether it’s a directory like Yelp, Merchant Circle, Insiderpages or a data provider like Acxiom, Infogroup or Localeze, your business listings should all be showing exactly the same way. However, there are many reasons why your listing may not be showing properly in these sources. This can […Read More]

It’s Time to Consider a Mobile Marketing Strategy

We’ve all heard how important it is that a business takes advantage of the mobile revolution, but there are still companies hesitating or that don’t have a very strong mobile strategy. One of the reasons small businesses are resisting marketing changes is that they are afraid of more work and that they can’t do it the right way. If you’re looking for reasons to optimize your mobile website and form […Read More]

Matt Cutts Throws a Bone to SEOs Struggling with Penguin 2.0

Google’s Penguin 2.0 went live on 22 May to the surprise, and dismay, of SEOs and webmasters around the globe. Conversations and interviews with Matt Cutts, Google’s search spam guru, in early May lead many to believe the launch was still “weeks away,” but Penguin 2.0 was launched just a few days later and its impact has already been felt by a number of websites. One of the major targets […Read More]

Building Interactive Online Applications with Periodic Refresh

There are many types of web applications that rely on periodic refresh or “polling” in one form or another. Some common applications that all require such a solution include: Online games Chat systems News sites Monitoring systems I recently needed a solution that could periodically check a database table to see if it had been updated with the information my application required. Once the database was updated, I needed my script to […Read More]