Category: Listing Management

Five Questions to Ask Before Hiring a Citation Builder

December 1st, 2022 by

Last time we were here we shared the Special GBP Edition: Google Business Profile Features You Can’t Get Elsewhere. Today, we’re focusing 100% on business listings and more specifically, the questions to ask when hiring a local citation builder. Hiring a local citation builder is one of the quickest ways to build authority, credibility and trust with search engines. But with numerous listing management services promising to distribute business data […Read More]

How to Boost Local Search Presence With Data Amplifiers

October 6th, 2022 by

Last week we discussed the importance of building niche citations from vertical directories. This week, we’re looking at how to tie together the entire data amplifier network to improve a business’ local search presence with business listings. Maximizing Local Search Visibility With Business Listing Distribution You may recall that earlier in the year we spoke with you briefly about strategies to dominate Google search results. As a refresher, this was […Read More]

How Vertical Directories Help Provide Niche Relevance

September 29th, 2022 by

Last week we discussed voice search readiness for local businesses. This week we’re looking at the importance of building niche citations from vertical directories. Are Your Clients Listed on Niche Vertical Directories? In recent weeks, our focus has been on the various dimensions of our data amplifier network. Essentially, these are the integrated channels that ensure your clients’ businesses get found on Google Search, maps, mobile apps, wearables, GPS devices […Read More]

How Data Accelerators Help With Local Presence Management

September 8th, 2022 by

Last week we looked at the importance of Bing Places for local businesses. This week we’re taking a closer look at data accelerators. Enhancing Local Presence With Data Accelerators Real-world consumer decisions are increasingly driven by online research. In practice this means shoppers turn to search engines, directories, mapping apps and voice assistants before they consider visiting a store. So how can a local business ensure they turn up in […Read More]

Foursquare’s Update Is Causing Delays in Business Data Syndication

July 14th, 2022 by

Last week we looked at why voice search optimization needs to be prioritized. Today we’re talking about an important update involving Foursquare. Foursquare Syndication Delays – What It Means for Local Businesses You may know that Factual joined forces with data aggregator Foursquare in early 2020. At Advice Local, we had already included both Factual and Foursquare within our business listing management solution prior to their merger. In fact, today […Read More]

How Listing Management Delivers Results for Your Clients

March 16th, 2022 by

Last week we detailed some best practices for writing business listing descriptions. This week it’s time to take a closer look at how listing management works. Improving Search Visibility With Listing Management While we’ve talked extensively about the importance of citations and listing management in recent months, we’ve spent far less time on just how the process delivers results for local businesses. To put it simply, a citation is a […Read More]

Best Practices for Writing Business Listing Descriptions

March 10th, 2022 by

Last week we discussed why local businesses need solutions for mapping apps and in-dash navigation. This week our theme is a task that’s often overlooked – writing business descriptions for your clients’ business listings. Are You Optimizing the Business Listing Descriptions You Are Writing for Clients? Business descriptions are needed everywhere, from Google Business Profile (GBP) and Bing Places to Yelp and LinkedIn. As an Advice Local partner, it’s probably […Read More]

Get Listed on the Popular Mapping Apps with Advice Local

October 28th, 2021 by

Last week we looked at how using Google EAT (expertise, authoritativeness and trustworthiness) in combination with structured data can improve visibility in search and maps. This week we’ve got more maps-related updates, with a focus on mapping apps and the business data consumers find in these apps. Map Listings Matter to Local Businesses Location-specific searches are now a ubiquitous part of most smartphone users’ daily search habits. Whether it is […Read More]

Why Is Listing Management Important for Businesses?

September 30th, 2021 by

Last week we discussed Google pursuing verticalization through a growing list of Google Business Profile (GBP) attributes. Today we’re going to look into just why listing management is so important for businesses. Why Does Listing Management Matter for Businesses? As you know, business listing management is a key focus of what we do at Advice Local. We help agencies like yours ensure your business clients have accurate name, address and […Read More]

Consumers’ Trust of Business Listings – And How They Are Used

September 16th, 2021 by

We’ve talked a lot about Google Business Profile (formerly known as Google My Business) lately. Last week, we tackled Apple Maps, their decision to prioritize the user experience – and how this will impact your local business clients. This week we’re taking a look at business listings, bad data, how it’s created and why to keep it updated. How Consumers Use Business Listings We know that Google expects to see […Read More]