214-310-1356
Treating Sales Relationships Like Your First Date The first step is to go directly to the source. A thorough discovery session is often the most overlooked, and most essential, part of the sales process. The back and forth between you and your client should flow naturally. I always think of this phase as the first date. On my first dates with my wife I asked lots of questions. I shut my mouth […Read More]
Author: Advice Local
Infographic: Content Marketing Across Sectors
Creating a Successful Content Marketing Campaign Content is a crucial part of any company’s marketing strategy, but not all companies should be using the same style of content. When writing content for your business, you need to look at it from a consumer’s point of view. Who is your audience going to be? What are you trying to get your audience to do? Even selling a product vs. selling a […Read More]
Useful Browser Tools for Web Design Productivity
Communicating design changes between the client and your development team often requires translation. The translation is often semantics but a very important skill for productivity. Communication breakdowns between the client and your team, especially in design, can be critical and annoyingly circular, that is why is always recommended to use automated test tools to keep going with the productivity. Aside from color changes, moving elements around and resizing certain elements […Read More]
Link Building Interview Part 3
Link Building Interview With Aaron Wall Welcome to the final post in our link building interview series. This week, we’ll be featuring Aaron Wall of SEO Book. If you missed our previous posts, be sure to check out our interview with Jon Cooper of Point Blank SEO and Julie Joyce of SEO Chicks. This is a long one, so stick with it. Aaron offers some interesting points about link building, […Read More]
Hiring the Right Digital Marketing Agency—Nieces Beware
An Uncle’s Perspective My niece graduated with honors, and two degrees, from the University of Virginia last month. She accomplished this feat in four short years which places her in a very select group. Not only did she graduate on time, but started working full time at a consulting firm in Washington D. C. two weeks after graduation. She accepted the job offer after interning as a Blogger last summer. […Read More]
Four Social Media Mistakes That Make You Look Like a Rookie
With as many things as we have to do every day, it’s easy to stop paying attention to how we’re interacting with our brand’s social media profiles. Learn about the many TV ad tracking methods. With an added demand for making our Tweets, posts, and status updates count for something, it can be tempting to try to fortify our marketing efforts with techniques we think will get our content seen […Read More]
Creating a Standard HTML Template
Step By Step Guide for Building a Standard HTML Template Beginning a project with an HTML file with all the required tag elements and general CSS helps save time and increases your efficiency. A basic HTML page requires a DOCTYPE, head elements, link tags for CSS, title tags, etc. All these elements help to create a fully functioning HTML page or site. Creating an HTML template with all these elements and saving […Read More]
Infographic: How to Get More Likes on Facebook
If you’ve ever had experience running a Facebook brand page, you know the first step in growing your brand’s presence socially is by attracting people to your page. But in a time when everyone and their dog (literally, dogs have Facebook fan pages now) has a Facebook page vying for the attention of the same people you’re trying to target, it can be a difficult and frustrating experience. So what […Read More]
Link Building Interview Part 2
Link Building Interview with Julie Joyce Welcome to part 2 of our link building interview with thought leaders in the SEO industry. This week, we’ll be featuring Julie Joyce of Link Fish Media. As one of the faces behind SEO Chicks, the self-proclaimed SEO blog with attitude, Julie brings an interesting perspective to the future of link building strategies. As a predominantly male industry, blogs and forums often lack the […Read More]
New Social Media Updates Change the Way You Connect
It’s been incredibly busy this week in the world of social media marketing. Aside from the scandal facing the NSA and their PRISM program, both Facebook and Twitter rolled out new features to their social sites on Thursday, June 13. These features have the potential to fundamentally change the way marketers, business owners, and the general public use these sites, which makes them very exciting changes! Facebook Adds Hashtag Functionality […Read More]